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PBR Made a 1,776 Case of Beer to Celebrate Independence Day

NEW YORK, NEW YORK - NOVEMBER 15: In this photo illustration, cans of Pabst Blue Ribbon beer sit on a table, November 15, 2018 in New York City. Pabst Brewing Company has filed a lawsuit against MillerCoors. Pabst claims that MillerCoors wants to put them out of business by ending a partnership where MillerCoors brews Pabst’s beers, a practice known as contract brewing. The trial began on Monday and is set to run through Nov. 30th at the Milwaukee County Circuit Court. (Photo Illustration by Drew Angerer/Getty Images)

Two years ago Pabst Blue Ribbon turned heads with a 99-can pack of beer, this year the company said, “hold my beer” and unveiled a massive 1,776-can pack of beer.

The Independence Day-themed pack can hold a total of 74 cases of beer. “We figured the best way to honor the year America claimed its independence was to make a box that held that many beers,” said PBR’s VP of marketing.

Now if you’re ready to run out and pick up a pick, don’t. The pack won’t be available to the public.


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