Fruit Stripe Gum is being discontinued after being on the market for 54 years.
The news was confirmed in a statement from the gum’s parent company, Ferrara Candy Company.
A rep for the company said in a statement, “We have made the difficult decision to sunset Fruit Stripe Gum, but consumers may still be able to find product at select retailers nationwide.”
The statement continued, “The decision to sunset this product was not taken lightly, and we considered many factors before coming to this decision, including consumer preferences, and purchasing patterns — and overall brand trends for Fruit Stripe Gum.”
Has one of your favorite snacks ever been discontinued?